Quatrième de couverture : The professional field of communication design is undergoing radical changes: An excessive flood of information, artificial intelligence, social media, easily accessible graphics tools, efficiency and cost pressure - all of this is putting a strain on communication designers, as a result of which they hardly have any time to think about their own actions. But more than ever before, these circumstances warrant a broad education and require us to think beyond the confines of our own profession. This manual responds to the current situation in order to reconcile the discipline's societal relevance with professional practice. Using examples and implementable suggestions, the authors worked out what really matters in visual communication today. They describe the interlinking of a wide range of fields along with their far-reaching consequences and take a close look at the current challenges. In addition, they examine the criteria that make up good design in great detail. The theme that runs through the entire book is as follows: Communication design is always the result of the mindset of the people who operate within it. They decide how their actions influence communication, what values it conveys, and how we experience the world around us.
Votre panier
Toutes les commandes sont en cours de traitement
USD.
Le contenu de votre panier s'affiche maintenant dans
CYN,
vous vérifierez lors de l'utilisation
USD
au taux de change actuel
En rupture de stock
Certains articles ne sont plus disponibles. Votre panier a été mis à jour
Avez-vous un code de discount ?
Pourboires
Assurance d'expédition
Subtotal
Discount
Ce code de discount ne peut pas être utilisé ensemble avec d'autres offres promotionnelles ou de discount
Total
Les taxes et les frais d'expédition calculés à la caisse
Commentaire